Our expert
Michael FleuryExpert Pipedrive, site internet et système d'informationau sein du collectif EXOCORP
Former founder of the Artilinki agency, dedicated to digital and creativity, I’m now a digital nomad.
As a digitalization expert, I’m committed to boosting your company’s sales performance and profitability. My expertise spans four key areas: website development, Pipedrive CRM implementation and customization, process automation, and the creation of marketing automation campaigns.
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I transform your information system into a high-performance tool that not only enhances your staff’s efficiency, but also their well-being at work. I design websites that not only reinforce your brand image, but also generate quality leads. With Pipedrive, I personalize your customer relationship management to refine your sales processes. With marketing automation and campaigns, I optimize your marketing initiatives for maximum impact.
My career has been dedicated to the digitalization of companies, with remarkable successes and an invaluable contribution to EXOCORP’s development. My vision, perseverance and expertise continue to play a decisive role in our collective success and innovation.
Areas of expertise
Managing your digital transformation
Create websites that generate leads
Integrate Pipedrive CRM into your business
Improve and automate your information system
Automate your processes
Contact me to propel your business into the digital age with efficiency and creativity, leveraging my skills to optimize your operations.
What Michael Fleury
can do for your company
Optimization and performance
Michael improves customer interactions and optimizes data management. The result is better decision-making and a significant reduction in operational costs.
Adaptability and innovation
It integrates new technologies and automates information systems to foster innovation and prepare the company for constant market changes.
Improved UX and increased sales
By automating processes and improving websites and information systems, Michael helps to deliver a better customer experience, which is essential for building loyalty and acquiring new customers.
“Innovation is born in minds, hence my desire to connect the best experts from all over the world.”
Michael Fleury
Biography and professional background
Founder of the ARTILINKI agency
Michael Fleury ‘s entrepreneurial adventure began in 2008 with the co-founding ofARTILINKI, a visionary project designed to transform companies’ approach to digitalization. Driven by a strong ambition: to place creativity, collaborative innovation and the strategic use of digital technologies at the heart of transformation.
Under his leadership, ARTILINKI has met with resounding success, helping companies of all sizes to redefine their digital strategy and exploit the opportunities offered by digital technology.
Creation of MF CONSULTING in Lyon, France
In parallel with his involvement with ARTILINKI, Michael Fleury founded MFCONSULTING in Lyon, an initiative born of his desire to bring companies closer to their digitalization objectives.
Within this structure, he perfected his expertise in creating websites optimized for SEO anduser experience, while developing solutions forautomating internal processes.
His method, focused on eliminating redundant tasks andimproving productivity, quickly established itself as a model of efficiency for ambitious companies.
Flagship projects and collaborations
Michael Fleury ‘s reputation has been consolidated through his involvement in projects of national and international scope.
Among the most emblematic achievements are :
– a digitalization study for the Tour First in La Défense, alongside ERNST & YOUNG, rethinking the transformation of workspaces in France;
– the design of ENGIE’s Tech Campus, for which he was principal architect, integrating cutting-edge digital solutions to modernize the working environment;
– and, for NIKE, theorchestration of the press launch of the team’s new outfit, which marked a turning point in the way the brand engaged journalists and influencers.
Co-creation of EXOCORP
By co-creating EXOCORP in 2017, Michael Fleury not only contributed his expertise in digital transformation: he also breathed the collective’s soul.
His strategic vision and holistic approach to digitalization have enabled EXOCORP to establish itself as a benchmark player in digital transformation consulting.
His role goes far beyond simple consulting: he acts as a catalyst for change, piloting structuring initiatives that fully embody the collective’s founding values – innovation, collaboration and performance.
A 5-month backpacking trip to Africa
In 2007, Michael Fleury had a seminal experience, at the crossroads of his personal and professional life: a five-month backpacking trip across East Africa, from north to south, alongside his wife.
This immersion in spectacular landscapes and profoundly different cultures opened him up to other ways of thinking, living and solving problems creatively and collectively.
This journey has strengthened his ability to adapt, while shaking up his vision of work, mobility and global connectivity.
This adventure triggered his decision to become a digital nomad. It anchored in him the conviction that technology is a powerful lever for overcoming geographical and cultural barriers.
Today, this philosophy is fully reflected in his professional approach: he infuses EXOCORP with a flexible work culture, open to the world and in tune with global issues.
Digital nomadism: a lever for global expansion
Today, Michael Fleury lives and works as a digital nomad, a professional posture aligned with his vision of the world: open, connected and on the move. This lifestyle enables him to forge international links, keep in touch with innovative digital ecosystems across the globe, and nurture a keen understanding of multicultural issues.
Thanks to this dynamic, he is actively developing EXOCORP’s international side, identifying new opportunities, building bridges with partners abroad, and integrating international best practices into the collective’s projects.
His digital nomadism has thus become a genuine strategic lever serving EXOCORP’s expansion and cultural enrichment.
Case studies and flagship projects
Strategic overhaul of RECOM’s information system and optimization of the customer journey.
As part of the complete overhaul of RECOM’s information system, Michael Fleury led the assessment of the company’s specific needs in order to simultaneously optimize its sales performance and productivity. It deployed an integrated suite of digital tools, including a customized CRM and automated prospecting solutions.
He also initiated and led several co-construction workshops to draw up a Customer Experience Map, enabling him to make a detailed analysis of the customer journey, from the first interaction to the act of purchase. This approach enabled the identification of key contact points, as well as the frictions to be resolved.
As part of the website redesign, he integrated a complete SEO & SEA strategy, wrote the marketing content in line with RECOM’s brand DNA, and supervised the graphic redesign to ensure a modern, professional image.
Finally, it has automated the generation of sales proposals and contracts with electronic signature, cutting customer response times in half. It has also implemented an automated reporting system, retrieving data from the CRM to generate customized daily reports in line with the new graphic charter. These actions have helped reinforce the brand image, while freeing up operational time for higher value-added activities.
Complete redesign and CRM integration for ONLYKART: A successful digital transformation project.
Michael Fleury orchestrated a complete overhaul ofONLYKART‘s information system, integrating modern tools such as Pipedrive to optimize theautomation of low value-added tasks.
He also redesigned the company’s website, improving both functionality and aesthetics, while refining the SEO and SEA approach to boost online visibility.
At the same time, he reviewed all marketing material, updating the seminar brochure and sales proposals, which he integrated into the CRM with a new visual identity and the option of electronic signature.
These actions have helped consolidate ONLYKART’s brand image and significantly boosted the return on investment from marketing and sales initiatives.
Digital transformation at ACOPLAN: a new era of performance and customer interaction.
At ACOPLAN, Michael Fleury led the company’s digital transformation, orchestrating a complete overhaul of the information system. In particular, he integrated Pipedrive CRM to centralize customer interactions, improving visibility on the sales pipeline and the sales team’s overall performance.
He also redesigned the website to reflect the versatility and technicality of the company’s products.
In addition, it has automated the online quotation request process, enabling immediate responses 24/7. This initiative has significantly boosted customer satisfaction and optimized sales efficiency.
All these actions have profoundly transformed the way ACOPLAN communicates and interacts with its customers, bringing fluidity, responsiveness and professionalism.
Michael Fleury’s contribution to the EXOCORP Collective.
Michael Fleury embodies the spirit of innovation and commitment to excellence that define EXOCORP. His vision for holistic digital transformation and his ability to translate it into concrete, effective strategies make him a pillar of the collective. Thanks to his expertise in web development, CRM, process automation and marketing automation, Michael brings significant added value to all EXOCORP projects.
Beyond his technical skills, Michael is a strong believer in the collaborative approach. He firmly believes that success in digital relies on synergy between experts. His ability to work closely with specialists in SEO, SEA, motion design and application development enables EXOCORP to offer integrated solutions that are coherent and perfectly aligned with customer needs.
Michael’s impact at EXOCORP goes beyond his project contributions. He is also a mentor, innovation driver and knowledge broker, inspiring his colleagues to explore new ideas and adopt the latest technologies to stay at the forefront of the industry. His commitment to continuous improvement raises the overall standard of the collective, consolidating our mission: to offer first-class digital transformation services.
In short, Michael’s contribution transcends his role as an expert. He is a true catalyst for change, whose strategic vision, sense of teamwork and operational expertise enrich both our service offering and the culture of innovation that sets EXOCORP apart.
Synergies between Michael Fleury and the other experts in the EXOCORP collective.
Synergies between Michael Fleury and the other EXOCORP experts
The strength of the EXOCORP collective lies in its complementary expertise. As anexpert in digital transformation, Michael Fleury embodies this synergy, working closely with the other members of the collective to offer coherent, high-performance, tailor-made digital solutions. Here are a few concrete examples of our collaborations:
🤝 Collaboration with Florent Perez – SEO expert
When Michael Fleury and SEO expert Florent Perez combine their expertise, together they build websites websites that generate leads or sales.
Michael designs technically robust, conversion-oriented websites, while Florent Perez develops a tailor-made SEO strategy: semantic structure, on-page optimization, internal linking and relevant content.
Their synergy creates fluid user experiences, while boosting the organic visibility and qualified traffic of the companies they work with.
🤝 Collaboration between Michael Fleury and Eric Kolmerschlag – SEA expert
The collaboration between Michael Fleury and Eric Kolmerschlag is based on an integrated approach to digital performance marketing.
Michael designs optimized landing pages and user paths, whileEric Kolmerschlag manages multi-channel Google Ads and SEA campaigns to generate targeted traffic.
Together, they improve conversion rates, reduce acquisition costs and maximize advertising ROI for the collective’s clients.
🤝 Collaboration between Michael Fleury and Eric Gaudet-Traffy – motion designer
Alongside Eric Gaudet-TraffyMichael Fleury creates digital experiences combining interactive design and animated content.
Michael is responsible for thetechnical architecture of platforms and content integration, whileEric Gaudet-Traffy designs videos, animations and engaging visual elements.
This complementarity enables the creation of immersive interfaces, striking presentations and animated animated landing pageswhich increase both brand impact and user engagement.
Contact our expert!
Contact Michael Fleury to digitalize your business and improve your sales performance!
